ROI Calculator for Google Ads
Calculate the ROI of your Google Ads campaigns: Search, Shopping and Performance Max. Understand your real profitability with CPC, conversion rate and margin. Free, instant, no sign-up required.
Enter your Google Ads campaign data to see profitability
ROI, ROAS, CPA and estimated profit
Note about Google Ads attribution
Google Ads attribution is more reliable than social platforms for direct-response campaigns. However, last-click attribution over-attributes to Google conversions that were assisted by other channels.